Wickford Village Branding

This rebranding of Wickford Village looks to highlight the tranquil, creative aspects of the seaport town 
while still paying respects to its historic structure and visual skyline.
In comparison to the other applications that focus on the creative, free spirit of Wickford Village by using the wave motif, 
more professional settings use the bridge elements to create a more subdued design in order to convey a sense of strong foundation and clarity.
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